Government nixes perfume marketing plan

The Congress recently organized by LABIOFAM included the presentation of two perfumes that, according to statements to the international press from functionaries of that company, would carry as brands the names of “Ernesto” and “Hugo,” in an alleged “homage” to Comandantes Ernesto “Che” Guevara and Hugo Chávez Frías.

The details of this irresponsible act were analyzed in depth last night, Friday 26 September, with the director of the company and the functionaries who presented the product, still in the development phase and therefore not produced commercially, much less registered.

It was found that it isn’t true that the relatives of “Che” and Chávez approved such utilization of their names, as one of the functionaries told the North American news agency AP [Associated Press].

Because of this grave error, the appropriate disciplinary measures will be taken.

Initiatives of this nature will never be accepted by our people or the Revolutionary Government.

The symbols yesterday, today and forever are sacred.

Executive Committee of the Council of Ministers